What to Expect on Kids Brand Photoshoot | Boston Photographer

I love working with kid’s brands!!! Love it, love it, love it. And even more so when the marketing coordinator doubles as the stylist and totally nails her vision. Commercial and editorial shoots with kids can be about as unpredictable as they come, but that’s part of the fun - thinking on your toes and getting spontaneous authentic images. This shoot was also special because we got to work with Todd and his two sons, so capturing the natural chemistry between them was easy.  

There was never a dull moment at the studio, as Todd’s launch for children’s eyewear brought in a mix of fun and curious personalities. Part of the joy of working with kids is the wonder and energy they bring to a photoshoot.

They remain in constant awe of the world around them and ask questions about absolutely EVERYTHING! It makes you pause for a moment to think about how exciting it must be to experience something for the first time. Some of the most common questions revolved around my camera. How does it work? Where do the images go? Can I see them? Not only were they fascinated by my camera, but also my 7 month pregnant belly! Where is the baby? Can I see it? How does he breathe in there? (Still trying to figure that one out myself actually :) 

When working with children I find it so important to speak their language and engage with them, in order to build connections. Being a bit goofy and silly can create some great expressions. 

There was one point in the shoot that I had each of them scream as loud as they could, which would immediately turn into giggles and so many fun outtakes.

While the children were absolute CHAMPS, in true kid fashion, they were all falling apart by the end of the day. I always watch for indicators that they are done when working with child models, it won’t do any good to push them past their limit!

Overall this shoot was a blast! The fact that the whole family played a role made it extra memorable. Leigh, the marketing coordinator and Todd’s wife, took control over the creative directing, styling, and casting (Leigh can you organize EVERY photo shoot for us please?). And Todd got to interact with his sons, who inspired him to create the “Still” line of tween vision wear. The images captured from this shoot were honest and genuine, I just love how children feel so comfortable with themselves. Did I mention how much I love working with kids’ brands??

7 Tips for What to wear to your Brand Photoshoot

When scheduling a Personal Brand Session, clients always ask, “What should I wear?” I’d like to share my top 7 tips for what to wear to your brand photoshoot! Before we get to the details, my best advice is to work with a wardrobe stylist, especially if you are doing an Essential or All Inclusive Personal Brand Session.

A good stylist will take into consideration what will be most flattering on you and relevant to the overall vibe we are going for in our session. If you love styling yourself and you know you got this, GO FOR IT! You know yourself and your brand best! Whether or not you decide to work with a stylist, here are some items to consider when choosing outfits for your Brand Photoshoot.

1. What do you Want to Convey?

Is your brand upscale luxury? Or, down to earth and casual? Your wardrobe should 100% reflect the messaging you want to put out there.

2. Variety

We all need some variety in our lives, and our photos are no different! You don’t want to have 20 photos of you in the same outfit scattered across your social media. Instead, consider all the different hats you wear.

You dress one way when you’re working at home (although maybe we can go a step up from the sweats and unwashed hair here). I'm going to bet you dress another way when you’re meeting with clients, doing a speaking engagement, or shipping out products. Your looks can be multi-dimensional and still cohesive.

3. Survey your Wardrobe

Go through your wardrobe with a fresh set of eyes before our shoot in order to determine what you already have and what you need.

• What are your absolute favorite go-to pieces?

• What do you love about them?

• Do any of them fit into your brand?

If yes, great! Use these items as a starting point. Now, think about what you need to complete each outfit - a statement necklace or earrings, a floral skirt for twirling, a ripped pair of jeans, or a cute hat, there are a million ways to refresh a wardrobe staple for our shoot.

4. Give Yourself Time

Choose your outfits and accessories ahead of time. You want to give yourself PLENTY of time to order, try on, and return if necessary.

5. Choose Colors Wisely

Keep your brand aesthetic at the forefront of your mind. Now, I’m not saying that if your brand colors are navy and gold, you should come to your brand session dressed head-to-toe in navy and gold. (please don't do that!) But the colors you choose should complement your brand aesthetic. You can accomplish this in a variety of ways like throwing on some gold bangles to complete your look, or draping a navy blazer on the back of your desk chair.

Bottom line:

If your website and insta feed are all neutral, soft tones, we should not be focusing on a rainbow palette for your wardrobe. That being said, don’t be afraid to strategically throw in a pop of color to grab attention when appropriate.

6. Ask for Feedback

Try outfits on, take photos, & send them to your photographer. This is a collaboration, so if you’re on the fence about what is appropriate for your brand photos, ask for feedback!

I LOVE helping clients curate their wardrobe for a brand photo shoot.

7. Fit + Comfort is Priority

Above all, we want you in well-fitting clothes. If something is uncomfortable, too big, or too tight, it will likely translate in the photos. When you feel and look your best, you radiate confidence!

I’ll say this one last time for those in the back:

Try it on BEFORE your shoot

Bonus Tip

While I highly recommend working with professional hair and makeup for your session, keep in mind that whichever option you choose, it is most important to remember that we are almost always going for an everyday look. If you’re done up with smokey eyes everyday when meeting with clients, then girl, Rock it! But we want your clients to see YOU in your photos, not a done-up, unrecognizable version of you. You’ll be at your best in front of the camera when you look and feel like yourself.

I hope you found these 7 Tips for What to Wear to Your Brand Photoshoot helpful! If you are interested in learning more about Emily O’Brien Personal Brand Photography, or want to schedule your Personal Brand session, contact me here. I can’t wait to hear from you!

Emily O’Brien Photography is a Boston based Photography Studio specializing in Personal Brand and Family Photography.

Where do we shoot? How to determine location | Boston Photographer

Yessss we’ve booked your brand photo shoot! We’ve had our discovery call, you’ve filled out your brand questionnaire, and we have a date on the calendar. We’re off to a great start, and now we must decide - where will we shoot?! Location is one of THE most important elements to planning for your brand photos. The location is our backdrop, the foundation for creating the vibe, for telling your brand story. We have to get this right. I certainly have my suggestions, but really the decision comes down to what feels right for you and your brand.

Here are the spots I suggest turning to first:

Your work space. This is as real and authentic as it gets folks. Where do you ACTUALLY make the magic happen? You do not have to have an HGTV ready space in order for us to have a successful shoot. Think about all the places you work - studio, workshop, living room couch, office desk, your kids’ playroom floor :) Make a list of all your potential workspaces and we can narrow down the most photogenic and relevant from there.

The photo studio. Need a clean, minimal backdrop to show off your products, process, or service? Our studio is a great clean slate to build in a few of your own brand elements.

Outdoors. Infinite possibilities. A well manicured park will NOT be the place for everyone’s photos. But this is a great way to subtly incorporate key elements. Do you operate your biz out of the city? Let’s brainstorm potential city backdrops without being in-your-face about it. Are “organic” and “natural” words you use to describe your brand vibe? Maybe we use soft textures in front of an old barn. Those are two COMPLETELY different stories, just by changing location.

Rented space- Airbnb or Peer Space. I love this option. This may take a little more investigation, but so worth it in my opinion. If you are a food blogger and need a gorgeous kitchen as your backdrop (but your kids and messy kitchen at home make it impossible to shoot there) this is it. These spaces come photo ready, are easy to book, and have a huge range of options if you know what you are going for. This will require a rental fee, but it makes planning for our shoot so easy, I think it’s worth every penny and then some. We don’t want to spend half the day setting up, breaking down, and rearranging. Keep it simple and effective with a turn-key option.

Now that we’ve addressed the BEST spaces to shoot, I want to talk about the places that do not make great locations and why. Generally speaking, public spaces that we can’t get pre approved for shooting, or are open to the public when we want to shoot, do not make great options. There are too many variables that are out of our control and can seriously hinder our ability to shoot. Not having permission ahead of time, and trying to shoot there usually results in disappointment. If we want to shoot at a public space, I’ve learned to ALWAYS ask ahead of time. Even if we do have permission, if we want to use the table in the corner with the best artwork, and best natural light… Guess what? Someone will already be sitting there when we arrive. I’m not saying we never shoot at public spaces, but they will take some extra consideration and planning, and always require a backup plan.

Above all, our location needs to speak to your brand. It needs to be consistent with the look and feel you are going for. This requires some brainstorming together, but is actually a really fun part of the process. The right location makes wardrobe, prop and shot list planning so much easier.

How to get natural expressions from kids | Boston Photographer

Nothing compares to a genuine, heartfelt smile from your kids. Throughout the years I have discovered some of the best ways to get authentic emotions out of kids, and I’ll let you in on my secrets. It’s not as difficult as you think, just get ready to be a little goofy!

I absolutely love working with kids. They typically don’t fake how they feel, especially the younger ones, and kids tend to wear their expressions very honestly; creating a light-hearted atmosphere can give you the genuine look you want. When I’m on a shoot, I am always ready for those candid shots to capture them in their natural setting. 

Try kissing them. Babies and toddlers can be the most unpredictable, as one moment they may be laughing then the next it's like a little rain cloud is over them. But one of my favorite ways to bring joy to their faces is having mom, dad, brother, sister, you fill in the blank here, kiss different body parts. Their eyes, nose, fingers-try it all! 

Another safe option to melt those serious expressions is Peek-a-boo. You’ve got to love a classic. This one works best on kids under the age of 2.

Here comes the tickle monster! If you know your child is ticklish this can be a great secret weapon to turn any frowns or discomfort into a toothy grin. 

Toss your child up in the air! (safely)

Who doesn’t love a good dance party and sing along? Dancing can help a child relax and get out any jitters. Young ones love songs, so bonus if you sing in a silly voice. For upset babies, try putting on their favorite song to see if that can crack a smile or at least change the mood.

Make everything a game. See who can jump the highest, or if they can pop out from behind a nearby prop on the count of 3. Play Simon Says-but add an accent! Or tell them to hold a serious face and keep it as long as they can.

Break out the jokes! (Yes, even dad jokes) This one can work on both younger and older children. Maybe it’s a knock-knock joke, or a family inside joke. Perhaps you might even use some bathroom humor for the younger ones-whatever gets them cheesing!

Connection is key for older kids. Teenagers will whip out their phones if they have the chance. Ask them if they have any photo requests so they feel more invested. Find out their interests by taking some time to chat.

Make a funny sound. I tend to use this one for babies and younger children to grab their attention, but you can also make an older kid laugh this way as well.

Take. Breaks. Period. An hour can be a long time for any kid (and parents too if we’re being real here). If anyone needs a break, we take it. Taking 5 quiet mins in exchange for a happy 10 mins is always ok with me. .

Next time try one of these tactics to get a real smile, sometimes it just takes a little trial and error.

The 5 best ways to put your brand photos to use | Boston Brand Photographer

Having your personal brand photos taken is a big leap for any professional. Some reading this may be thinking, “Yeah, that is a big leap - a big, scary leap!” Think of it this way, though: it’s also a leap that announces to anyone and everyone you know - and lots of people you don’t know yet but will soon enough - that you are someone who takes your career seriously enough to start forming your own brand through imagery. You have a message to tell the business world, and you’re going to do it through actions, words, professional business photos - you name it - to reach your ultimate goals.

Getting personal brand photos takes time, investment, and confidence to say to the world, “This is me. Take a look. I’m a professional who’d like to know more about you, so I’m taking the first step and putting myself out there. Let’s collaborate!”

So taking the photos is one thing. You go the session. It’s a beautiful setting. The vibe with the photographer is great. You really feel like your brand and personality were captured during the time, and you feel great after leaving. 

And then you receive the photos. What do you do next?

Using your brand photos effectively

Social Media:

Not that these are necessarily in order, but social is an obvious choice for having professional business photos. Clients, employers, and others in your field not only interact and see the content you post on Twitter, LinkedIn, Facebook and other platforms; remember, before they knew you, their first impression of you was likely your profile picture. So you want a picture that reflects who you are and how you do business, not only to those who follow and interact with you on social to make the conversations more authentic, but also to people visiting you and may end up becoming followers, friends or colleagues in the future.

Personal Website:

A clear need for personal brand photos is to offer readers a couple different glimpses of you on your personal website. While not everyone has or needs one, for many - for example, freelancers - letting your audience get a peek behind the curtain and see more of you personally is a great way to grow trust before even communicating. In addition, the quality of the photos represents a very obvious investment in your work (think, the old: “Here’s someone who isn’t messing around.”), giving potential clients another reason to consider you for the gig.

Print collateral:

It’s science: we remember things we touch better than things we hear or see. So to real estate agents, attorneys, insurance reps, financial advisors, yoga instructors - to anyone looking for regular clients: Take a good look at your print collateral...does it illustrate your brand as fully as it possibly could? Details matter - in any industry - so some finer points in pictures that more closely define you, and not just a random face in a mailbox, could help set you apart.

Hold onto them:

Obviously you want to use your pictures. But don’t go using all of them! At least not yet. Rotate your profile pictures out with fresh ones. Change up the mailer or brochure looks, or your photos on your site or social platforms. What’s important is that you have some you can turn to periodically to keep your audience giving you a second look. And another reason to hold some pictures in the back pocket: press! If you are ever featured in an article, having a handy folder full of a variety of shots makes you look like a pro.

Repeat:

Eventually, you’re going to run out of photos to cycle through. Your styles may evolve and more importantly, the styles around us change as well. Stay ahead of your competitors’ three-year-old photos. Be that person on your followers’ social feeds who not only has fresh things to say, but has a fresh look as well. So periodically getting brand photos taken - at least once a year - is key to that process.

While getting brand photos taken is a huge first step in establishing yourself as a force-to-be-reckoned-with professional, it’s what you do with them that matters most. Make sure to take full advantage.

The Top 3 Things Holding You Back from Your Brand Photos and How to Fix Them | Boston Photographer

Feeling hesitant on planning your own personal brand photo session? You are not alone! But rest assured, as I walk you through three of the most common things holding people back from taking brand photos, and how to fix them. 

1. I don’t like the way I look.

Leave that to us! 

First I will  provide you with a posing and style guide. If you want to take your style to the next level, I can recommend one of the wardrobe stylists I love. Working with professional hair and makeup is also a key factor in amping up your look. It’s important to work with someone who can give you an everyday look - if you don’t wear an updo and smokey eye as part of your everyday look, let’s keep it real. Great HMU artists know how to give you the gorge look that’s still YOU.

We created a PDF guide with the absolute best wardrobe advice everyone needs before going into a photo shoot: Download it here

2. I don’t know how I would use these images.

Social media, blogs, website landing pages, about pages, process pages, email campaigns, printed marketing materials, press releases, etc, etc, etc.

Did you know that images on social media posts receive 120-180% more engagement and visibility? Powerful images provide a quick and clear message to your clients (esp for those who scroll right on past text). With the images from your brand shoot, you can create a visual library for fresh social media and marketing content.

3. I’m not ready.

When is anyone 100% ready?

Anything new can be intimidating, but you gotta start somewhere. We will start off with a brainstorm session, which will allow me to get to know you and your brand better. From our discussion, I can create the perfect shot list for your business. This is a great opportunity for you too to discover what you value in your business and want to highlight. I guarantee once we start, you won’t be able to wait to do it again! 

Captivating images are what make you stand out to your potential clients. They give your audience the chance to see what it’s like to work with you. All personal brand sessions are 100% customized to you, and conveying your brand story.

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“Working with Emily was incredible! Not only did she know how to work with my brand board, but also went out of her way to create her studio with my brand colors & specific plants to extenuate the look and feel of my brand. She was professional, extremely accommodating, friendly and more importantly.. AMAZING at what she does! I have the most gorgeous photos for my web site…”

— Gwen K, Homeopath

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My Approach to Candid, Natural Family Photos - Goodbye Fake Smiles | Boston Family Photographer

Can you even imagine that trying to get a few good photos of your kids could be stress free? Or that capturing natural, candid photos of the whole family could even be fun and enjoyable? I know it seems like a pipe dream but it’s really all in the approach. Keep reading for my favorite ways to capture your unique family dynamic, naturally.

You know when you ask your kids to do a task and they completely ignore you? But if you ask the same thing of them, play it cool, make it fun, like it’s their decision, they are all over it. Family photos are no different. Instead of “stand there and smile”, we take more of a “I bet you love your mom so much, how do you show mom how much you love her?!” approach. This allows the kids to be spontaneous and candid, and avoids the fake smiles.

Our sessions are for the families that genuinely love being around each other and playing with their kids. Before our session, we start with a questionnaire to get to know your family better. This gives you the opportunity to think about those silly, playful moments you have at home with your kids, and share them with me so we can recreate them at our session. 

Worried about what everyone’s wearing? I know this can be one of the most stressful things about scheduling your family photo session before you even think about walking out the door. That’s why I’ve put together this guide (click here) that makes planning outfits super easy. I also love being a part of this process, so I always encourage families to send me options if you want my input. The best thing you can do is make sure everything fits everyone ahead of time, and lay out your outfits the night before your session, right down to socks and shoes.

Our ultimate goal is to document your family so you have these memories of how you actually were, how you played, how you laughed, and how you loved each other. So if your kid buries her head in your shoulder for every photo, or will only wear his favorite sweatpants, it is what it is, and I promise you’ll want to remember this phase either way.

The year of the supermom. Moms You need to hear this now

It’s been a year unlike any other. Can we just take a moment to CLAP.FOR.THE.MOMS. The working moms, the stay at home moms, the special needs moms, the home educator moms, the moms that TURNED IT UP this year because we had no choice. I won’t go into the glaring societal pressures of working moms that really presented themselves this year (but read: lots of eye rolls for corporate America totally displaying all the ways we leave working moms in the dust).

You were expected to work full time hours, while also providing your own full time childcare and education for your children. And to my SAHMs, we see you, and the 168 hours a week you’re working.

I’ve done both this year. Neither is easy, both test your relationships, and both can feel like the weight of your entire world is all on you.

But you did it. You’re doing it. Your kids are going to be just fine, and you’ve learned you have freaking superpowers for getting everyone through this year alive. 

To my new moms - it has been incredibly isolating for you. Your village was never allowed to exist. And you did it. You. The sleepless nights, not being able to put baby down and have a minute to yourself, second guessing everything...and all the baby snuggles in the world.

To my toddler moms - I feel you. I’m there. Power struggles, no breaks, life without playdates is HARD. But this bond we formed with our kids? Unbreakable forever.

To my young school aged moms - How? How can you be expected to help your kids learn and give them what they need? You’re not a trained educator, but you taught them about real life. They see you. They admire you everyday.

To my teenage moms - Your fragile teens had everything taken away from them this year. Sports, structure, necessary peer interactions, important milestones. And you still made them feel special and loved.

Everyone has had their own struggles and obstacles. No matter where you think your failures from this year lie, YOU ARE INCREDIBLE. You carried the weight of your world. Cue Beyonce’s “Who Run The World? GIRLS” in the background please. Way to go Moms.

Five Must-Have Photos From Your Brand Session

The Headshot

This is the baseline for the face of the company. It’s a must have, and it doesn’t have to be boring! Modern headshots are full of life, personality, and do not have to be stiff or boring.

Working photos

Where and how do you work? At a home office? Spread out on your living room floor? In a coworking space? These are your essential newsletter and social media photos… especially perfect for social media stories. People can’t get enough good BTS shots.

Deliverables

Are you product or service based? Either way, you have deliverables. If you’re a products based biz, that’s easy. We need some GORG product shots. If you are service based, it may seem harder to think of what to shoot, but there’s lots of options (here’s where I come in with our brainstorm questionnaire once we book). If you’re a stylist, what will your clients look and feel like when you’re done with them? A luxury concierge service can show what your clients gain from hiring you - more time with their family? Being able to relax and put their feet up while letting someone else do the work? Motivational speaker? How about some audience reaction shots, how do you make them FEEL when you speak?

Process

What is working with you like? Do you work side by side with clients? Do you work with them virtually? Do you have a shop where you create things? Let your client imagine what it’s like to work with you through photos.

YOU

Home life, hobbies, personality, etc. This is your “know, like, and trust” shot. People want to see you, in your natural setting. What are you like outside of work? Are you a dog lover? Do you have kids? Show your client how they can relate to you

These shots are the perfect starting point for your brand session, but what I love about working with all types of businesses is that every biz is different, which is why we start with our “Brand Brainstorm Sesh” questionnaire and then customize our shoot to your brand specifically.

Click here for more info on brand sessions

Click here for full brand photo gallery

Boston Family Portrait Photographer | I Love My Clients!!!

I love love love when I get to photograph families every year. Being able to see and capture kids' personalities as they grow and develop is part of why I love what I do! And giving those moments to my clients to hold on forever to is the best. THE BEST. 

The Rainens are 3 of my favorite people. I met Kim at a coffee shop at an Andover networking event over a year ago. She said her husband David needed a headshot, so we exchanged info, and I took David's photo a few weeks later. That turned into Kim needing a headshot as well, which turned into family portraits of course! Avi was 8 months old at the time, the perfect age to document him starting to stand and take his first few steps.

Then we photographed his milestone first birthday with a cake smash (which by the way he wanted nothing to do with the actual smashing of the cake). Kim planned his birthday using bright bold primary colors, so we kept with that theme, and I loved how they turned out.

This year, I got to photograph Avi again for his 2nd birthday. I couldn't believe how he had grown into such a little boy. He loves tractors, trains, and BATMAN. When Kim and I were planning for his session, we knew we had to incorporate all of this into his session. When choosing a location, it only made sense to shoot at Smolak Farms, where his birthday party would be. I love Smolak for its versatility - apple orchards, tractors, open fields, and of course, animals.

The second best thing about my job is when I show clients their images. ::All the feels:: when I get to see their face light up (or even tear up) when seeing their video of these beautiful (and sometimes silly) moments that we captured together. Nothing is better than family.

Boston Portrait Photographer | Welcome Our Class of 2018 Senior Reps!

It's that time of year again! One of my favorite things about fall is getting to work with the incoming high school seniors. This is not your typical senior portrait session, this is a once in a lifetime, "love the way I look and feel" lifestyle portrait experience, meant to capture YOUR unique personality. Every year, I put together a Senior Model team that represents the studio in each of their schools. The biggest perk of being part of this team is our group shoot! This shoot is everything I love - professional hair and makeup by Robert Jason Salon, themed, and fully styled (a.k.a. I get to shop to outfit 5 girls from head to toe). I look forward to putting this together every year to really show off what we can do, and also to create a super fun experience for the new Senior Rep team! Meet a few of them below:

Hey guys! My name is Victoria, and I’m a rising senior (that’s so weird to be typing) at Austin Prep. I’m so excited to be modeling for Emily this year and to be apart of working with so many amazing young women! Here’s a little bit about myself:I live in Reading, MA, a small town outside of Boston, with my parents, brother, and four dogs. Yes, I said four - there’s a picture for proof. I am also a pre-professional ballerina. I’m currently a trainee with the Northeast School of Ballet Conservatory, and train with them Monday-Saturday for five hours a day. So yes, I do get to leave school early. Ballet has been a passion of mine since I was little, a way for me to explore and push my boundaries both physically and creatively. Auditioning for and becoming a trainee of such a prestigious school with some of the best faculty in the world has truly allowed me to find myself becoming stronger and more aware of who I am and what I want as a person. I’m so blessed to be able to do what I do and to travel the world and share my greatest passion with people. Aside from ballet, I love to write. I’ve always considered myself to be a very creative person, always having a journal on hand to scribble my latest thoughts (a great deal of which are about the cute dogs I met that day). Once again, I am so excited to be able to meet and work with so many great people and share my creativity with them. I hope you all enjoy the blog posts to come. :)

Hey I'm Caroline! I am 17 years old and I live in North Andover, Massachusetts. I go to Central Catholic High School. For the past 14 years, I have been a dancer at Nancy Chippendales Dance Studios. With these years, I have had amazing experiences traveling around the world for example: dancing in Florida, Rhode Island, Connecticut, New York, Nevada, and even Germany! Although I do not wish to pursue a future career in dance I find it the perfect way to meet new people and stay active. One thing that I thoroughly enjoy to do in my free time is listening to music. I don't always look for new songs, but I constantly repeat music I have saved in my library because it brings back great memories. Another thing that I love is to spend time with my friends and make them laugh. When I was younger, I aspired to be an interior designer and was completely obsessed with HGTV, but now with my love for organization I am hoping to be a wedding or events planner. At this point, I really am not sure where I would like to go to college but I do know I want to major in business. I absolutely love to travel and see new places so I really hope my future career involves it so I can explore furthermore. I hope you enjoyed learning about me!

I had so much fun with these girls at our group shoot, can we go back and do it again?! Big thanks to Robert Jason Salon for the incredible hair and makeup. You always bring the best out in my seniors, and more importantly, give them the perfect confidence boost.

Boston Phographer | Back Bay Watch Co Officially Launches!!!

Back Bay Watch Co lifestyle photo shoot

I am so so excited for the launch of this new Boston brand, Back Bay Watch Co!!! Why? Well partly because I had the honor of doing all the photography, but way more importantly because I BELIEVE in this company. I believe in the product, the integrity, and the proud owner, Mike Lembo. I personally watched Mike pour over every little detail of the watch, making sure the color, quality, and design was PERFECT.  Guys, how often to I dedicate a whole post to a specific brand or product? (answer: almost never). I love these watches. Here’s a bit about the company and quality:

Owned and operated by proud Bostonian, Michael Lembo, Back Bay Watch Company is a collection of Boston centric men’s and women’s watches that capitalize on the classic look and feel of the city.

Inspired by the well-known style of the historic Back Bay, with blocks of brownstones, recognizable gold domes, and cozy neighborhoods, each Back Bay watch is intended to represent the city’s staple features that will never go out of style. Named after the iconic streets of the Back Bay, the watches are perfect for those who share their passion for Beantown.

A watch enthusiast since an early age, Michael grew up in Waltham, MA, coincidentally named “The Watch City” for its long association with the watch industry. Michael designs each watch using elements of the favorites from his own collection. Created using top-notch materials like Japan movement, 316L stainless steel, and genuine leather, Back Bay watches can be dressed down while watching Sunday Night Football, add a touch of class for a business meeting, or be the finishing touch for a night on the town.

Mike, owner, and Karen

I can’t go on and on without mentioning Mike’s incredible girlfriend Karen, who works so hard behind the scenes and specifically on our lifestyle shoot in (where else) Back Bay! I loved this photo shoot for so many reasons (beautiful people don’t hurt), but mostly because these watches are SO Back Bay. They fit so perfectly against the brownstone colors and textures. Below are some of my favorite shots, and of course a few behind the scenes.

Behind the scenes with Karen

Behind the scenes with Mike

Fall style

I can talk talk talk, but we all know actions speak louder than words…  I wear my white pearl Berkeley everyday :)

Please click here to go check out their site that just launched today!

What do you think? Leave it in the comments below...